The Fashioneering Lab

A brand without sales and profitability is not a brand - It's a very expensive hobby.

From concept to margin — for the next era of luxury.

We are The Fashioneering Lab - a bespoke luxury consultancy.

We work with the people who build, lead, and back luxury brands — founders, executive teams, service providers and investors.

Fashioned beautifully. Engineered to perform. Hence the name.

Too seasoned to chase every shiny object. Too innovative to hide behind how it's always been done.

The luxury industry is known for many wonderful things. Giving a damn about responsible practices and moving fast enough to matter — less so. We built TFL differently.

Life is too short and business can be too difficult for anything less than the right people in the room. No assholes. That's not a joke — it's a hiring requirement at TFL.

We work with established brands ready to evolve, emerging brands ready to scale, and everyone in the luxury ecosystem — from textiles to tech — who understands that the industry is changing and wants to be on the right side of it.

" When it comes to developing businesses in the luxury space today; I wanted to focus on a holistic approach that gives our select clients access to executives and senior creatives who understand the heritage of luxury goods and the need for innovation and dare I say it - a wee bit of healthy disruption.

I liken the TFL team to our version of the "Avengers". Sometimes your project calls for a few superheroes. Sometimes the entire cast and crew. We are all deeply passionate about the industry and moving it forward in a way that embraces the most responsible practices and materials as well as the most relevent new technologies, all without losing focus of the value of a brand's heritage and POV."


Kate Sheldon
CEO, The Fashioneering Lab

the TFL team is trusted by

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Abercrombie & Fitch
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Accenture
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Akris
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Alabama Chanin
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Alber Albez
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Alberta Ferretti
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Alexander McQueen
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Amazon
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Amsale
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AOL
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Apple
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Arche Aubade
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Badgley Mischka
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Balenciaga
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Balmain
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Barney's New York
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Bergdorf Goodman
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Beyoncé
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Bill Blass
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Blackrock
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Blumarine
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BMO Capital
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Bonobos
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Brandon Maxwell
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Brunello Cucinelli
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BSR
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Burberry
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Cadolle
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Calvin Klein
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Carine Gilson
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Carolina Hererra
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CBRE
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Chado Ralph Rucci
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CHANEL
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Chantal Thomass
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Chloe
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Christian Lacroix
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Citi
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Claude Montana
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Coty
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Cover Girl
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David Beckham
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Dayl K
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DIOR
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Disney
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DKNY
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Donna Karen
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Elie Tahari
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Emanuel Ungaro
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Ernst & Young
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Estee Lauder Companies
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Farrow and Ball
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Fendi
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FGI
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Fifi Chachnil
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Fila
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Foot Locker
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Gabriela Hearst
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Galliano
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GAP
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Geoffrey Beene
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George Mason University
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Gianfranco Ferre
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Giorgio Armani
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Givenchy
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Goldman Sachs
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Goyard
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G-Star Raw
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GUCCI
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Guy Laroche
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Hearst
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Hollister Co.
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Hudson's Bay Company
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HuffPost
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Hugo Boss
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IKEA
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Intermix
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Isetan
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Jay Strongwater
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Jean-Charles de Castelbajac
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Jeremy Scott
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John Rocha
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Johnson & Johnson
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J.P. Morgan
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Juicy Couture
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Karen Millen
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Katy Perry
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Kenneth Cole
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Kent State University
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Kering
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Kering
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KPMG
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Lafayette 148 New York
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Lanvin
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La Perla
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Laura Urbinatti
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Levi's
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Loomsgate
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Luxottica
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LVMH
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